Cookie Policy

Effective Date: 01/06/2026

Last Updated: 29/05/2026

Welcome to Shop Go Natural

This Cookie Policy explains how Shop Go Natural (“Shop Go Natural“, “we“, “our“, or “us“) uses cookies and similar technologies when you visit or interact with our website at https://www.shop-gonatural.co.ke (“Website”).

This Cookie Policy should be read together with our:

  • Privacy Policy
  • Terms & Conditions

These documents explain how we collect, use, protect, and process your personal information.

By continuing to use our Website, you acknowledge that cookies may be used in accordance with this Cookie Policy. Where required by applicable law, we will request your consent before placing non-essential cookies on your device.

Table of Contents

  1. Introduction
  2. What Are Cookies?
  3. Why We Use Cookies
  4. Types of Cookies We Use
  5. Strictly Necessary Cookies
  6. Functional Cookies
  7. Performance and Analytics Cookies
  8. Marketing and Advertising Cookies
  9. Social Media Cookies
  10. WooCommerce Cookies
  11. Third-Party Cookies
  12. Cookie Retention
  13. Managing Your Cookie Preferences
  14. Browser Controls
  15. Consent to Cookies
  16. International Visitors
  17. Changes to This Cookie Policy
  18. Contact Us

1. Introduction

Shop Go Natural uses cookies and similar technologies to provide a secure, efficient, and personalized shopping experience.

Cookies help us:

  • Operate our website.
  • Remember your preferences.
  • Keep your shopping cart active.
  • Process secure checkout.
  • Improve website performance.
  • Understand how visitors use our website.
  • Personalize content and promotions.
  • Protect against fraud and unauthorized activity.

Some cookies are essential for the operation of our Website, while others help us improve our services or deliver relevant advertising.

Where applicable, you may choose whether to allow certain categories of cookies.

2. What Are Cookies?

Cookies are small text files that are stored on your computer, smartphone, tablet, or other internet-enabled device when you visit a website.

Cookies allow websites to recognize your device and remember certain information about your visit.

Cookies generally do not damage your device or contain viruses.

Cookies may store information such as:

  • Session identifiers.
  • Login status.
  • Shopping cart contents.
  • Language preferences.
  • Currency settings.
  • Website preferences.
  • Device information.
  • Browser information.
  • Website usage statistics.

Some cookies may also collect personal information where they can reasonably identify or be linked to an individual.

Similar Technologies

In addition to cookies, we may use similar technologies including:

  • Pixels
  • Tags
  • Web beacons
  • Local storage
  • Session storage
  • Software Development Kits (SDKs), where applicable

These technologies perform similar functions, such as measuring website performance, improving security, analysing traffic, and supporting marketing activities.

3. Why We Use Cookies

Shop Go Natural uses cookies to improve your experience and to operate our Website effectively.

Cookies help us:

Operate the Website

Cookies enable essential features including:

  • Secure customer login.
  • Shopping cart functionality.
  • Checkout processing.
  • Customer accounts.
  • Order placement.
  • Payment processing.
  • Fraud prevention.

Without these cookies, many parts of our Website would not function correctly.

Improve User Experience

Cookies remember your preferences, allowing us to:

  • Keep products in your cart.
  • Remember your login session.
  • Save website preferences.
  • Improve website navigation.
  • Provide faster page loading.

Analyse Website Performance

Cookies allow us to understand:

  • Which pages are most visited.
  • How visitors navigate our Website.
  • Which products are most viewed.
  • How customers interact with our store.
  • Areas where improvements are needed.

This information helps us improve our Website and customer experience.

Improve Marketing

Marketing cookies help us:

  • Measure advertising effectiveness.
  • Show relevant advertisements.
  • Limit repetitive advertisements.
  • Understand customer interests.
  • Improve future promotional campaigns.

Security

Cookies assist in protecting our Website by:

  • Detecting suspicious activity.
  • Preventing fraud.
  • Identifying unauthorized access attempts.
  • Maintaining website security.

4. Types of Cookies We Use

The cookies used on our Website generally fall into the following categories:

Cookie TypePurposeConsent Required*
Strictly NecessaryEnables core website functionality such as login, checkout, shopping cart, and security.No (where permitted by law)
FunctionalRemembers preferences such as language, saved settings, and user experience choices.Yes, where required by law
Analytics & PerformanceHelps us understand website traffic and improve performance using tools such as Google Analytics.Yes
Marketing & AdvertisingMeasures advertising performance and supports personalised advertising through services such as Meta Pixel.Yes
Social MediaSupports content sharing and interactions with platforms such as Facebook and Instagram.Yes

*Consent requirements may vary depending on your jurisdiction and applicable law.

5. Strictly Necessary Cookies

Strictly Necessary Cookies are essential for the operation, security, and functionality of the Shop Go Natural website.

These cookies enable core services that allow you to browse our website, add products to your shopping cart, complete purchases, access your customer account, and securely process payments.

Because these cookies are required for the website to function properly, they generally cannot be disabled through our Cookie Preference Centre. However, you may block them through your browser settings, although doing so may cause certain parts of the website to stop working correctly.

These cookies help us to:

  • Authenticate customer logins.
  • Maintain secure user sessions.
  • Remember shopping cart contents.
  • Process checkout securely.
  • Prevent fraudulent transactions.
  • Protect against malicious attacks.
  • Balance website traffic and maintain performance.
  • Store security preferences.

Examples of essential cookies may include cookies used by:

  • WordPress
  • WooCommerce
  • Payment gateways (such as Paystack and M-Pesa integrations)
  • Website security tools
  • Customer authentication systems

These cookies generally do not store information for advertising purposes.

Examples of Strictly Necessary WooCommerce Cookies

Cookie PurposeWhy It Is Used
Shopping cartKeeps products in your cart while browsing.
Checkout sessionMaintains your checkout information during the purchase process.
Customer loginKeeps you securely logged into your account.
Session securityPrevents unauthorized access and maintains session integrity.
Payment processingSupports secure payment transactions.

The actual names of these cookies may vary depending on updates to WooCommerce, WordPress, plugins, or payment providers.

6. Functional Cookies

Functional Cookies improve your browsing experience by remembering your preferences and settings.

Unlike Strictly Necessary Cookies, Functional Cookies are not essential for the operation of the website but help provide a more convenient and personalized experience.

These cookies may remember:

  • Preferred language.
  • Preferred currency (if applicable).
  • Saved login preferences.
  • Recently viewed products.
  • Website display preferences.
  • Accessibility settings.
  • Wishlist information (where available).

These cookies enable features that make your shopping experience more convenient without being strictly required for the operation of the website.

If Functional Cookies are disabled, certain personalized features may no longer be available.

7. Performance and Analytics Cookies

Performance and Analytics Cookies help us understand how visitors use our website.

These cookies collect information about website usage so that we can improve functionality, navigation, speed, and overall customer experience.

The information collected is generally aggregated and does not directly identify individual visitors.

We may use analytics services including:

  • Google Analytics
  • Google Tag Manager (where applicable)
  • Other website performance monitoring tools

Analytics Cookies help us understand:

  • Number of visitors.
  • Popular pages.
  • Time spent on pages.
  • Customer navigation paths.
  • Website performance.
  • Device types.
  • Browser types.
  • Geographic regions (at a general level).
  • Website errors.
  • Customer interactions.

This information helps us improve:

  • Website design.
  • Product discovery.
  • Checkout experience.
  • Site speed.
  • Mobile usability.
  • Overall customer satisfaction.

Google Analytics

Our website uses Google Analytics to help us understand visitor behaviour.

Google Analytics may collect information such as:

  • IP address (which may be shortened or anonymized where applicable).
  • Device type.
  • Operating system.
  • Browser type.
  • Pages visited.
  • Session duration.
  • Referring website.
  • Approximate geographic location.
  • Website interactions.

Google Analytics does not generally identify individual users directly.

You can learn more about Google Analytics by visiting Google’s Privacy Policy.

8. Marketing and Advertising Cookies

Marketing Cookies help us deliver relevant advertisements and measure the effectiveness of our advertising campaigns.

These cookies may be placed by us or by trusted third-party advertising partners.

We currently use or may use services including:

  • Meta Pixel (Facebook)
  • Instagram advertising technologies.
  • Google advertising services (where applicable).

Marketing Cookies may be used to:

  • Display relevant advertisements.
  • Measure campaign performance.
  • Track advertising conversions.
  • Understand customer interests.
  • Prevent repetitive advertisements.
  • Improve future marketing campaigns.
  • Measure return on advertising investment.

Meta Pixel

Shop Go Natural uses Meta Pixel to better understand how visitors interact with our website after viewing or clicking advertisements on Facebook or Instagram.

Meta Pixel may collect information including:

  • Pages visited.
  • Products viewed.
  • Shopping cart activity.
  • Purchases completed.
  • Device information.
  • Browser information.
  • Advertising interactions.

This information helps us:

  • Measure advertising effectiveness.
  • Improve our Facebook and Instagram campaigns.
  • Show advertisements that may be more relevant to your interests.

Meta processes this information in accordance with its own Privacy Policy.

Personalized Advertising

Where permitted by law and based on your cookie preferences, Marketing Cookies may be used to personalize advertisements shown to you on:

  • Facebook
  • Instagram
  • Google
  • Other advertising networks

You can manage your advertising preferences through your browser settings, our Cookie Preference Centre (where available), or directly through the settings provided by those advertising platforms.

9. Social Media Cookies

Shop Go Natural maintains an active presence on social media platforms to engage with customers, share educational content, promote products, and provide customer support.

When you interact with our Website or our official social media pages, cookies and similar technologies may be used by both Shop Go Natural and the relevant social media platform.

These platforms may include:

  • Facebook
  • Instagram
  • WhatsApp Business (where applicable)
  • YouTube (where embedded content is used)
  • TikTok (where applicable)

These cookies may be used to:

  • Enable social media sharing features.
  • Measure engagement with our content.
  • Display relevant advertisements.
  • Recognise returning visitors.
  • Track advertising conversions.
  • Improve your browsing experience.
  • Personalise content displayed on social media platforms.

Please note that Shop Go Natural does not control the cookies placed by third-party social media providers. Your interactions with those platforms are governed by their own privacy and cookie policies.

We encourage you to review the privacy policies of any social media platforms you use.

10. WooCommerce Cookies

Our website is built using WooCommerce, which relies on cookies to provide a secure and seamless online shopping experience.

WooCommerce cookies help essential features function correctly, including:

  • Shopping cart management.
  • Secure customer login.
  • Customer account management.
  • Checkout processes.
  • Order processing.
  • Payment sessions.
  • Fraud prevention.
  • Store preferences.

Without these cookies, important shopping features may not function properly.

Common WooCommerce Cookie Functions

WooCommerce may use cookies to:

FunctionPurpose
Shopping CartRemembers products added to your cart while browsing.
Customer SessionMaintains your shopping session securely.
CheckoutPreserves checkout information during your purchase.
Store PreferencesRemembers selected preferences where applicable.
AuthenticationMaintains secure customer login sessions.

The specific cookie names may vary depending on your version of WooCommerce, WordPress, installed plugins, or future software updates.

11. Third-Party Cookies

Shop Go Natural uses carefully selected third-party services to operate and improve our website.

These providers may place cookies or similar technologies on your device when you use our Website.

Examples include:

Payment Providers

Our payment providers may use cookies to:

  • Verify payment sessions.
  • Detect fraudulent transactions.
  • Maintain payment security.
  • Process transactions.

Examples include:

  • Paystack
  • Safaricom M-Pesa

Analytics Providers

Analytics providers help us understand how visitors interact with our Website.

Examples include:

  • Google Analytics
  • Google Tag Manager (where implemented)

Advertising Providers

Advertising partners may use cookies to:

  • Measure advertising performance.
  • Display personalised advertisements.
  • Track conversions.
  • Improve marketing campaigns.

Examples include:

  • Meta Pixel
  • Facebook
  • Instagram
  • Google Ads (where applicable)

Customer Relationship Management

Where applicable, customer relationship management platforms such as FluentCRM may use technologies that support:

  • Newsletter subscriptions.
  • Customer segmentation.
  • Marketing preferences.
  • Email campaign measurement.

Website Performance Tools

Performance optimisation technologies may also use cookies to improve website speed and efficiency.

Examples may include:

  • WP Rocket
  • Redis Object Cache

These technologies primarily improve website performance and user experience rather than collecting marketing information.

Embedded Content

Our Website may occasionally display embedded content from third-party providers, including videos, maps, or social media posts.

These providers may place cookies independently of Shop Go Natural.

Examples include:

  • YouTube
  • Google Maps
  • Facebook
  • Instagram

Your interaction with embedded content is governed by the policies of the respective provider.

12. Cookie Retention

Cookies remain on your device for different periods depending on their purpose.

Generally, cookies fall into two categories:

Session Cookies

Session cookies exist only while you are actively browsing our Website.

They are automatically deleted when you close your browser.

Session cookies help with:

  • Shopping cart functionality.
  • Secure login sessions.
  • Checkout processes.
  • Website security.
  • Temporary user preferences.

Persistent Cookies

Persistent cookies remain on your device after your browsing session ends.

They remain for a specified period or until you delete them manually through your browser settings.

Persistent cookies may be used to remember:

  • Login preferences.
  • Cookie preferences.
  • Website settings.
  • Marketing preferences.
  • Analytics information.
  • Advertising preferences.

The duration of persistent cookies varies depending on the purpose of the cookie and the third-party service that provides it.

We periodically review the cookies used on our Website and remove those that are no longer necessary.

Changes to Cookies

Because our Website, plugins, payment providers, analytics services, and advertising technologies are regularly updated, the specific cookies used by Shop Go Natural may change over time.

For this reason:

  • New cookies may be introduced.
  • Existing cookies may be modified.
  • Some cookies may be removed.

This Cookie Policy describes the categories and purposes of cookies we use rather than providing a fixed list of every individual cookie name, which may change as our website evolves.

13. Managing Your Cookie Preferences

At Shop Go Natural, we believe you should have meaningful control over how non-essential cookies are used when you visit our Website.

Subject to applicable law, you may manage your cookie preferences at any time through our Cookie Preference Centre (where available) or through your web browser settings.

You may choose to:

  • Accept all cookies.
  • Reject non-essential cookies.
  • Accept only selected categories of cookies.
  • Withdraw previously given consent.
  • Delete cookies already stored on your device.

Please note that your choices may affect the functionality and performance of certain features on our Website.

Withdrawing Your Consent

Where cookies are used based on your consent, you may withdraw that consent at any time.

Withdrawing your consent will not affect the lawfulness of cookie processing that occurred before your withdrawal.

After consent is withdrawn:

  • Non-essential cookies will no longer be placed on your device.
  • Existing non-essential cookies may remain until they expire or are manually deleted from your browser.
  • Some personalized features may no longer function as intended.

You can revisit your cookie preferences whenever you wish.

Impact of Disabling Cookies

Disabling some or all cookies may affect your experience when using our Website.

Depending on which cookies are disabled, you may experience:

  • Difficulty logging into your customer account.
  • Shopping cart contents not being saved.
  • Checkout interruptions.
  • Loss of saved preferences.
  • Reduced website performance.
  • Less relevant product recommendations.
  • Less personalized advertising.
  • Certain features becoming unavailable.

Strictly Necessary Cookies are required for core website functionality and generally cannot be disabled through our Cookie Preference Centre.

14. Browser Controls

Most modern web browsers allow you to control cookies directly.

You can usually configure your browser to:

  • View stored cookies.
  • Delete individual cookies.
  • Delete all cookies.
  • Block all cookies.
  • Block cookies from specific websites.
  • Receive notifications before cookies are stored.
  • Automatically delete cookies when your browser closes.

Instructions vary depending on your browser.

For guidance, please refer to your browser’s official help resources.

Common browsers include:

  • Google Chrome
  • Mozilla Firefox
  • Microsoft Edge
  • Apple Safari
  • Opera

Blocking all cookies may prevent certain areas of our Website from functioning correctly, including customer login, shopping cart, checkout, and payment processing.

15. Consent to Cookies

Where required by applicable law, Shop Go Natural will obtain your consent before placing non-essential cookies on your device.

When you first visit our Website, you may be presented with a cookie banner or consent management tool that allows you to choose your cookie preferences.

Depending on your location and applicable legal requirements, you may be able to:

  • Accept all cookies.
  • Reject non-essential cookies.
  • Customise your cookie preferences.
  • Change your preferences at any time.

Your consent applies only to the device and browser through which it was given.

If you use a different browser or device, or if you clear your browser cookies, you may be asked to provide your preferences again.

Recording Your Consent

Where legally required, we may maintain a record of your cookie consent to demonstrate compliance with applicable data protection and privacy laws.

This record may include:

  • Your consent preferences.
  • The date and time consent was given or withdrawn.
  • The version of the Cookie Policy or consent notice presented.
  • Limited technical information necessary to maintain the consent record.

These records are retained only for as long as reasonably necessary to demonstrate compliance with applicable legal obligations.

16. International Visitors

Shop Go Natural is based in the Republic of Kenya, but our Website may be accessed by visitors from other countries.

Depending on your location, different privacy and cookie laws may apply to your use of our Website.

Where applicable, we endeavour to comply with relevant legal requirements, including:

  • The Kenya Data Protection Act, 2019.
  • The Data Protection (General) Regulations, 2021.
  • The EU General Data Protection Regulation (GDPR), where applicable.
  • The UK GDPR, where applicable.
  • Other applicable privacy and electronic communications laws.

If you access our Website from outside Kenya, you acknowledge that your information may be transferred to, processed, and stored in Kenya or in other countries where our trusted service providers operate.

Where international transfers of personal information occur, we take reasonable steps to ensure appropriate safeguards are in place to protect your information.

Your Privacy Rights

Depending on your country of residence and applicable law, you may have rights relating to cookies and personal information, including the right to:

  • Be informed about the use of cookies.
  • Access personal information associated with cookies.
  • Withdraw consent.
  • Request correction of inaccurate information.
  • Request deletion of personal information where permitted by law.
  • Object to certain processing activities.
  • Lodge a complaint with the relevant supervisory authority.

Further information about your privacy rights is available in our Privacy Policy.

17. Changes to This Cookie Policy

Shop Go Natural may update or revise this Cookie Policy from time to time to reflect changes in:

  • Applicable laws and regulations.
  • Website functionality.
  • Business operations.
  • Technologies we use.
  • Third-party service providers.
  • Analytics or advertising services.
  • Security requirements.
  • Industry best practices.

When we make material changes, we will update the “Last Updated” date displayed at the beginning of this Cookie Policy.

Where required by applicable law, we may also notify users through:

  • A notice on our Website.
  • Our Cookie Consent Banner.
  • Email communications (where appropriate).
  • Other suitable communication channels.

We encourage you to review this Cookie Policy periodically to stay informed about how cookies and similar technologies are used on our Website.

Your continued use of our Website after any updates become effective constitutes your acknowledgment of the revised Cookie Policy, subject to any consent requirements imposed by applicable law.

18. Contact Us

If you have any questions, concerns, or requests relating to this Cookie Policy or our use of cookies and similar technologies, please contact us.

Shop Go Natural

Website: https://www.shop-gonatural.co.ke

Email: sales@shop-gonatural.co.ke

Telephone: +254 742737299

WhatsApp: +254 742737299

Business Hours: [Insert your customer support hours]

You may also contact us through our official social media pages:

  • Facebook: Shop Go Natural
  • Instagram: @shopgonatural

If your enquiry relates to your privacy rights or personal information, please also refer to our Privacy Policy for additional information about how we process personal data and how to exercise your rights.

19. Governing Law

This Cookie Policy shall be governed by and interpreted in accordance with the laws of the Republic of Kenya, including, where applicable:

  • The Data Protection Act, 2019.
  • The Data Protection (General) Regulations, 2021.
  • The Computer Misuse and Cybercrimes Act, 2018.
  • Any other applicable legislation relating to privacy, electronic communications, and consumer protection.

Where visitors access our Website from jurisdictions outside Kenya, we will endeavour to comply with applicable cookie and privacy requirements to the extent they apply to our processing activities.

20. Severability

If any provision of this Cookie Policy is held by a court or other competent authority to be unlawful, invalid, or unenforceable, that provision shall be interpreted or modified to the minimum extent necessary to make it enforceable.

The remaining provisions shall continue in full force and effect.

21. No Waiver

Any failure or delay by Shop Go Natural to exercise or enforce any right or provision of this Cookie Policy shall not constitute a waiver of that right or provision.

Any waiver must be made expressly in writing and shall apply only to the specific circumstance for which it is given.

22. Entire Cookie Policy

This Cookie Policy constitutes Shop Go Natural’s complete statement regarding the use of cookies and similar technologies on our Website.

It should be read together with our:

  • Privacy Policy
  • Terms & Conditions
  • Shipping Policy
  • Returns & Refund Policy
  • Loyalty Programme Terms & Conditions (where applicable)

If there is any inconsistency between this Cookie Policy and our Privacy Policy regarding the processing of personal information, the Privacy Policy will prevail to the extent of that inconsistency.

23. Your Acknowledgement

By continuing to use the Shop Go Natural Website, you acknowledge that you have read and understood this Cookie Policy.

Where your consent is required under applicable law, non-essential cookies will only be placed on your device after you have provided your consent through our Cookie Consent Banner or Preference Centre.

You may review or change your cookie preferences at any time using the tools provided on our Website, where available.